What does michael kors design

What draws these customers to Kors, beyond ply cashmere and and a super-recognizable geometric logo, is the jet-set dream. A sun and fun ethos has always been a mainstay of the Kors brand, be it the flash of clear blue waters, the diamond sparkle of snow, or the pop of a flashbulb. Celebrities like Zendaya, Viola Davis, and Nicole Kidman flock to the designer not for the Cinderella treatment, but for red-carpet looks with just the right amount of dazzle that lets them shine.

Our ethos has been about the movement of a life lived quickly and indulgence. As much as we all want to have a salad, everyone dreams of the chocolate mousse. In the course of four decades, the designer has seen fashion and communication go global, and the speed of change increase exponentially. You can wear sequins to the office, you can wear sneakers at night, you can wear boots in the summer, sandals in the winter.

And now just all the rules are gone. There are no seasons, there are no borders. So it has gotten far more democratic, and I think more interesting. Here, a timeline of his 40 fabulous years in business. Opens his first boutique, the Iron Butterfly. Kors' simple, elegantly tailored clothing and his charmingly persuasive sales techniques proved to be a winning combination.

Kors traveled across the United States for small fashion shows at private homes, known as "trunk shows. The glitzy Madison Avenue showrooms he'd later have were still a long way off; Kors displayed the collection laid out on his bed in his apartment.

From these humble beginnings, he soon picked up celebrity fans like Barbara Walters and earned awards for his designs. In , however, Kors; company was forced to reorganize under Chapter 11 bankruptcy. He also became the creative director of Celine, a French fashion house, in In the six years he held that position, he continued to expand his own brand, launching menswear, accessory and perfume lines.

In , he won the coveted Menswear Designer of the Year award from the Council of Fashion Designers of America, the most prestigious prize in American fashion.

In , Kors was asked to be a judge on a new reality television show called Project Runway. He almost turned it down. Fashion on television? He left the show in to be able to return his full focus to his brand, dedicat ing all of his time to the MMK range and mainline collection. The brand has dressed A-list celebs and first women alike. Celebs including Taylor Swift, Blake Lively, Bella Hadid and Natalie Portman are regularly seen sporting the brand, and he even dressed Michele Obama for her first inaugural portrait, embedding the brand into history.

We cannot search for an empty value, please enter a search term. Buy Now. Sarah Atkinson Writer and expert. Close product overlay Buy now Description. Sign up to our emails for the latest ranges, VIP offers and inspiration. Sign Up. Connect with us. Kors played an essential role in providing Celine its critically acclaimed ready-to-wear line and successful accessories. Sportswear Holdings Ltd. Its collection included a wide range of items, including ready-to-wear apparel, accessories, perfume, watches, handbags, swimwear, and footwear.

The line became well-received despite the recession.